What’s Katie Couric Up? #SeeHerStory
Katie Couric has teamed up with People Magazine to produce a weekly digital video series #SeeHer Story – featuring short digital vignettes of female trailblazers and rule breakers from the past 100 years to present day. The series celebrates the centennial anniversary of the passing of the 19th Amendment, which states that the rights of citizens to vote “shall not be denied or abridged by the United States or by any State on the account of sex.”
#SeeHer is a movement created by the Association of National Advertisers’ (ANA) to increase the accurate portrayal of women and girls in advertising and media. Since its launch in 2016, SeeHer has become the leading industry voice for gender equality in media.
The new digital video series, created and narrated by Couric, celebrates extraordinary women from all walks of life. The debut digital video features legendary screen and stage actress/singer Dame Julie Andrews, who served as Goodwill Ambassador for the United Nations International Fund for Women supporting the advancement of women in developing countries, adopted two daughters from Vietnam, and was an early supporter of LGBTQ rights long before her role in “Victor/Victoria” turned her into a gay icon.
Watch the video.
Katie Couric rocks!